The Hardcore Ads Of The Sea Shepherds
You’ve probably seen news footage of Sea Shepherd boats, in the process of trying to defend whales, getting rammed and even sunk by Japanese whaling vessels. They do not fuck around.
Expensive shark fin soup is a must for many Chinese weddings. But more than 30 sharks have to be killed to feed a wedding banquet with 300 guests. So in 2011, Saatchi Singapore countered with these brutally frank ads.
An anti-shark-finning video released by the Shepherds in 2009.
WhaleSafeBeer was a site the organization set up a few years to generate interest. It’s a dead URL now.
Great use of a fence for a save the whales campaign in Vienna.
Ad agency: Lowe GGK.
Nice exploitation of the world’s love affair with pandas in the name of the bluefin tuna.
Ads via Y&R Singapore.
Read more: http://buzzfeed.com/copyranter/the-hardcore-ads-of-the-sea-shepherds
Leave a Reply