Finally, An Arcade Game That Gets You Drunk

As anyone who has visited a bowling alley or Brooklyn’s own Barcade knows full well, alcohol and arcade games enjoy a special relationship. Now, thanks to the advertising agency McKinney, that relationship has turned downright intimate:

What’s more memorable: sampling a beer poured by a bartender, beer rep or festival worker, or sampling a beer poured from a video arcade machine after you defeat your pathetic opponent in a game called “The Last Barfighter”? Everything about the Big Boss Brewery Beercade was handcrafted in-house at McKinney — from the classic arcade-inspired frame construction to the typographical styling and illustrations to the video game itself. It takes beer trial from forgettable smell-and-sip to memorable gloat-and-guzzle.


Read more:

Leave a Reply

Your email address will not be published.